top of page
Portfolio
Over three decades of branding and advertising experience.
AIM Academy
AIM Academy, in Manayunk, Pennsylvania, is an independent private school for children between the ages of 5 and 18 who have language-based disabilities.
In 2008, we helped AIM Academy refine it's brand by enhancing their existing logo mark, developing a new tagline, and redesigning all of their collateral and advertising materials.
The outcome is a set of standards that reflect their caring philosophy with he use of vibrant colors and professional photography.
In 2008, we helped AIM Academy refine it's brand by enhancing their existing logo mark, developing a new tagline, and redesigning all of their collateral and advertising materials.
The outcome is a set of standards that reflect their caring philosophy with he use of vibrant colors and professional photography.
Diversified CPC
Diversified CPC supplies the world with high-purity specialty gases, propellants, alternative fuels, specialty solvents, and more. they're continually growing their services and product line. We rebooted their brand in 2018 to keep pace the the company's expansion. Our rebranding solution included a broad campaign across multiple fronts to keep DCPC's name front and center.
Rowan University College of Business
Parkin Creative handles the branding and marketing for four of the university's colleges, including the Rohrer College of Business.
To the left is one of the many annual reports we produce for Rowan University.
To the left is one of the many annual reports we produce for Rowan University.
PATCO
The PATCO High Speed Line has been an essential rail line for commuters from South Jersey to Philadelphia for decades. In 2005, they embraced the new technology of an automated card-swipe system that had been introduced nationally by leading transit systems.
In conjunction with this transformation, PATCO decided to completely rebrand the agency along with branding and naming the card. We successfully rebranded the agency, named and branded the card, and created a new tagline, along with all the marketing materials needed to introduce the program.
In conjunction with this transformation, PATCO decided to completely rebrand the agency along with branding and naming the card. We successfully rebranded the agency, named and branded the card, and created a new tagline, along with all the marketing materials needed to introduce the program.
Atlantic City International Airport
The Atlantic City International Airport was ready to compete with the Philadelphia International Airport for a share of the northeast regional leisure and business travel market. To accomplish this, however, they knew they needed a new "international" brand.
We designed a new logo, ad and billboard campaign and on-site signage. We also developed the new tagline: "Going Places", that reflects a sense of growth for the airport as well as the opening of new routes to select cities such as, Orlando, Chicago, Boston, and Charlotte.
We designed a new logo, ad and billboard campaign and on-site signage. We also developed the new tagline: "Going Places", that reflects a sense of growth for the airport as well as the opening of new routes to select cities such as, Orlando, Chicago, Boston, and Charlotte.
Trinitas Regional Medical Center
Trinitas Regional Medical Center located in Elizabeth, New Jersey, was looking for an advertising campaign to promote several of their top areas of expertise.
Parkin Creative produced a campaign called "That's the Beauty of Trinitas". For years, the reputation of Trinitas was one of basic health care, and not a top flight medical center. This creative campaign put them on the map as a premier Regional Medical Center.
Parkin Creative produced a campaign called "That's the Beauty of Trinitas". For years, the reputation of Trinitas was one of basic health care, and not a top flight medical center. This creative campaign put them on the map as a premier Regional Medical Center.
Saul Ewing Law Firm
"Will you have the right counsel when you need it?" That's Saul Ewing's mantra, so Parkin Creative developed an ultra-clever way to say it by using historical figures who have made epic mistakes.
This award-winning campaign ran for over two years and was the most successful campaigns Saul Ewing has ever ran.
This award-winning campaign ran for over two years and was the most successful campaigns Saul Ewing has ever ran.
Cooper University Health Care
Cooper University Health Care is one of the largest health care systems in New Jersey. Parkin Creative refreshed the Cooper logo, and redesigned its marketing materials and advertising. Those changes laid the foundation for their current brand.
We also secured South Jersey native, Kelly Ripa, as a long-term spokesperson for the hospital in print ads and television commercials.
We also secured South Jersey native, Kelly Ripa, as a long-term spokesperson for the hospital in print ads and television commercials.
NY Waterway
Across more than a dozen routes spanning the Hudson River, East River and New York Harbor, NY Waterway ferries link communities across New Jersey and to Downtown and Midtown Manhattan.
We created and designed many of the most influential campaigns for NY Waterway over the past ten years.
We created and designed many of the most influential campaigns for NY Waterway over the past ten years.
Cowtown Rodeo
Cowtown Rodeo located in Pilesgrove, New Jersey is the oldest active rodeo in the country. Parkin Creative was asked to create a series of posters that captured the thrill and excitement of a night at the rodeo.
These posters were placed around town by local merchants to promote the rodeo every Saturday night in the summer.
The posters were a big hit in Pilesgrove and surrounding towns... and that's no bull!
These posters were placed around town by local merchants to promote the rodeo every Saturday night in the summer.
The posters were a big hit in Pilesgrove and surrounding towns... and that's no bull!
The Bancroft School
The Bancroft School, located in Southern New Jersey, is one of the leading organizations specializing in the treatment and on-going educational programs for autism in the country. As the agency of record at Bancroft, Parkin Creative created branding and marketing materials for them including, magazine advertising, digital ads, brochures, and their yearly annual report.
Vermillion Cosmetics
In 2018, Vermillion Cosmetics, a new concept in lip and facial cosmetics, located in Atlantic City and Miami, hired us to develop and implement their entire brand. Our brand design includes the logo, marketing materials, packaging, trade show booths, and advertising.
bottom of page